The topics covered in this session are:

• David discussed Video Marketing and gave samples on it. He stressed out that everything leads to Video marketing.

• David showed to the group the people that he’s been following in YouTube who can actually give everyone a good idea about what a good YouTube Video is.

• A good Marketing Video should have good content, thumbnails should be consistent and should be focused on branding. David also stressed that most of the video marketing that he finds really effective and properly created on YouTube, gives a good preview, good introduction and then the meat of the video.
• The discussion then became interactive when he asked the attendees to share their YouTube channels.
• David asked the group how they wanted to improve their channels, he gave good suggestions and everyone shared great ideas that could be helpful for those who are really planning to start creating and earning from their own YouTube Channels.
• David also shared some of the tools that can be very helpful in editing video clips and can be used to record videos that are very easy to use.